To offset our emissions, we will protect Finnish forests – only 6% of which are currently permanentely protected – within the framework of the METSO programme. While local in nature, forest conservation creates considerable global climate benefits and nurtures biodiversity. Naturally, forests are special to us Finns as well as Nordic design, both in terms of inspiration and pure raw materials.
As always, we need our community in our efforts to give back to nature and hang on to the four seasons. We are now asking Finnish forest owners to set forth forest areas for us to purchase and protect.